Without customers, members or patrons, any business, club or organisation would swiftly cease to exist. If you accept that statement, it follows that we should always be looking for new prospects to both sustain our current level of income and to expand it. Using incentives, you should be able to:
1. Flood your business with as many new customers as you can possibly handle.
2. Increase the average dollar amount of every sale you make.
3. Convert each customer you do business with from a one-shot sale to an eager, lifetime customer who buys from you again and again.
4. Make sure you get the maximum number of referrals from existing customers, new customers, and even from prospects.
Let's look at some of the main tangible benefits of including holiday incentives in your marketing strategy.
It's a challenge we all have. How can you break through traditional advertising clutter? Create excitement that motivates people to take notice of your organisation? Attract new and repeat visitors to your business or Web site? You can do it all with Holiday Certificates - they're an amazingly inexpensive, simple, and unique way to promote your products or services without cutting into profits.
Do you want to:
Generate More Leads
Make more appointments?
Energize your call centres?
Improve direct mail response?
Increase circulation?
Attract more visitors to your business, club, association, charity or Web site?
You can with Holiday Certificates. Maybe you've tried offering free gift promotions. What did you pay for those gifts? What was their perceived value? Did you get the results you wanted?
Travel Incentive products are versatile, effective incentives for organisations on a budget. They help maximize your ROI and attract more high-income prospects than traditional premiums.
Schools, golf events, silent auctions, art shows and charities can also benefit from using this inexpensive form of promotion.
Do you want to create a lasting impression with your best prospects so they'll buy or donate again? Improve direct mail and ad response rates? Up-sell or sell multiple units without squeezing your margins? Travel Incentives add value and give your prospects an irresistible reason to respond - now.
Businesses too often make the costly mistake of having a sale and cutting their prices in order to move units. Whether you sell lawn mowers, luggage, computers or financial products, bundling with a value-added item is an easy way to increase the consumer value proposition. For a small cost, your business can sometimes double or triple the consumer value equation.
A new product will attract even more attention when it's packaged with a travel incentive. Product bundling is an easy way to generate higher profit margins without compromising your price and profits. When you master the art of product bundling, you'll sell more products more often and at higher prices.
With travel incentives you can:
Exceed your sales goals.
Sell more accessories and extended warranties.
Open more investment accounts or promote end of line stock.
Grow your membership base.
Increase your donors on subscription.
All goods and services have implied consumer value. What's yours? Successful companies have learned the power of adding value to their products and services with travel incentives.
Don't make the costly mistake of cutting your prices to move products. Adding value is the most reliable method to making more sales.
Add value with a travel incentive and you'll generate higher profit margins. You'll sell more products more often and at higher prices.
Clubs, Associations and Charities need support for their very existence yet all too often they suffer from the continual erosion of their membership base. Most support lapses for reasons that could have been prevented by a club with a strong membership development and retention program - a club determined to retain its members.
High-ticket products and intangibles have the longest sales cycle and are tough to crack for even the most skilled salespeople. Travel Incentives can help you clinch the deal or solidify a new business relationship. Travel Incentives can make the difference between losing a sale and gaining a customer for life.
Do you want to:
Prompt your clients to make a decision?
Close more high-ticket products or services?
Encourage your most profitable customers to buy again?
Once you've got prospects in your showroom or on the phone and they understand how your product or service can help them, you want to close the deal before they lose focus or wander off to look at the competition. When you use a travel certificate it makes it hard for your customers to say "no."
To increase the efficiency of your sales and closing rates, integrate travel incentives into your sales process and you'll see your sales increase.
Your staff, sales people and customer service representatives are your most valuable assets. And good talent is hard to find - and keep. Doesn't it make sense to keep your employees motivated and happy? Travel Incentives are an affordable, yet highly coveted reward for a job well done.
Do you want to:
Have a dedicated, loyal workforce?
Create a successful sales team?
Reward extraordinary service
Reward your top performers?
Support perfect attendance
Acknowledge training milestones?
You know a happy employee is a productive employee. But how many of your staff really look forward to another plaque on their wall, a retail gift certificate or another frozen turkey?
With travel incentives, you can turn your entire team into top performers. If you're not already rewarding your employees with these "out-of-the-box" gifts, start now.
Your team works hard all year. Show them your appreciation with a well-deserved holiday.